Sport & activity generates over £100 billion in social value a year and relieves pressure on NHS, finds Sport England

• Social value generated by sport and physical activity calculated at £107.2 billion a year
• Improved health creates £10.5 billion in health & social care savings, relieving pressure on NHS
• Active lives prevent 1.3 million cases of depression, 600,000 of diabetes & 57,000 of dementia a year
• Being healthier & happier through an active life valued at £2,500 a year per adult - but for adults
• with disabilities and long-term health conditions, the value more than doubles at £5,100
• Chief Medical Officer, Professor Chris Whitty, says: "The greatest health gains are from helping people who do little activity to do a bit more"
• However, the social cost of inequalities in activity levels calculated at £15.6 billion a year

The social value of community sport and physical activity is £107.2 billion per year, new research from
Sport England calculates.

The value is made up of £96.7 billion in annual wellbeing value for adults, children and young people taking
part and volunteering in sport and physical activity - and a further £10.5 billion in wider savings to the
health and social care system a year. This relieves pressure on the NHS through the prevention of illness,
reduced mental health service usage, fewer GP visits and a reduced need for informal (unpaid) care.

Through in-depth analysis of Sport England's Active Lives data, plus reviewing wider evidence for the
health benefits of being active (including the costs associated with the treatment and care of illness and
poor health) the research reveals the profound social and economic benefits of sport and physical activity
for communities across England.

What does the research measure?

In partnership with State of Life, Sheffield Hallam University and Manchester Metropolitan University, Sport
England's research measured two types of social value: 1) the primary direct value to individuals through
improved wellbeing (being happier and healthier); and 2) the secondary wider value to society (such as
savings made to the public purse),

Wellbeing value (WELLBY) is the monetary value that can be placed on happiness, health and life
satisfaction. Active adults (those who do more than 150 minutes of physical activity a week) enjoy the
greatest wellbeing value: the equivalent of £2,500 per person a year, compared to inactive adults.

The social cost of inequalities in activity levels

Sport England's unique research tool, The Inequalities Metric, measures inequalities in physical activity
levels in a holistic way. For adults who are disabled or live with a long-term health condition, the wellbeing
value generated is more than double than for the average active adult - at £5,100,
For adults who experience two or more characteristics of inequality - such as an older person with a
disability - the wellbeing value generated through an active lifestyle is around 50% higher than for the
average active adult - calculated at £3,800.

By using The Inequalities Metric and its new research, Sport England has identified the additional social
value that would be generated if the physical activity levels of the whole adult population - including those
most likely to experience inequalities - rose to the same level as adults with zero characteristics of
inequality. This has been costed at £15.6 billion, demonstrating the major wellbeing and economic loss
driven by inequality in sport and physical activity.

Other highlights from the report include:

• Active lives relieve some of the NHS burden, preventing 1.3 million cases of depression, 600,000 of diabetes & 57,000 of dementia (the UK's leading cause of death) - saving billions a year
• Active lives save £540 million on reduced GP visits & £780 million on reduced mental health service use
• Being physically active generates a wellbeing value of £2,500 per adult a year - while being 'fairly active' also brings significant benefits of £1,200 per adult
• Active children and young people (aged 11 to 16) generate a wellbeing value of £4,100 annually; for fairly active children, it's £3,100
• Wellbeing values are higher than average for many groups that are most likely to experience inequalities in participation - such as older people, people with disabilities or a long-term health condition, as well as people from Asian backgrounds
• For adults who are disabled and/ or live with a long-term health condition, being active generates a wellbeing value of £5,100 a year – more than double than for the average active adult
• For adults with 2 or more intersecting characteristics of inequality - such as an older person who is disabled - wellbeing values from an active lifestyle are £3,800 per 'active' adult annually - around 50% higher per person than the population average
• However, the social cost of inequalities in adult activity levels is calculated at £15.6 billion a year

Sport England Chief Executive, Tim Hollingsworth said: "Our research is unequivocal in making the case
for sport and physical activity to be a central part of the solutions to the issues facing our country. We
build wealth through health: people playing sport and leading active lives turbo-charges wellbeing,
prevents illness, relieves NHS pressure and can boost our health and economic growth.

"However, the shocking cost of inequalities in activity levels is a social and economic burden. If we can
protect and invest in opportunities to play sport and be active, particularly for communities and people
that face the most barriers to taking part, we will be healthier, wealthier, and happier. That's why our 10-
year strategy Uniting the Movement is laser-focused on tackling inequalities and today's research proves
again that this approach matters.

"Professor Chris Whitty called physical activity a miracle cure. We stand ready with our partners across
the sector to work with the government to unleash the miracle cure for our NHS, our economy and our
future."

Professor Chris Whitty, Chief Medical Officer for England, said: "Being physically active is one of the best
things we can do to stay healthy and independent throughout our lives, and sport is one of the most
enjoyable ways to achieve this. The greatest health gains are from helping people who do little activity to
do a bit more. This report shows that we need make it easier for particular groups to engage in physical
activity including sport."

Lord O'Donnell, economist and former Cabinet Secretary, said: "Constraints on public spending are
severe. This makes it more important than ever to focus our investments on those most in need and where
we can make the most difference. This new evidence from Sport England starts to point the way."

Sports Minister Stephanie Peacock said: "These findings from Sport England underline just how vital sport
and physical activity are to creating a fit and happy nation. Supporting the country to get active will be
crucial in achieving our mission of building an NHS fit for the future.

"We are committed to giving people every opportunity to lead active lives for all the brilliant benefits it
brings, helping to tackle some of the nation's most pressing health issues."